Mahindra and Zee celebrate International Women's Day by recognizing and empowering Women Farmers with Prerna

• Release short film to build awareness about the contribution of women famers to agriculture
• Highlight the role of Prerna in empowering women farmers

Mumbai, March 08, 2019: Mahindra & Mahindra Ltd , part of the USD 20.7 billion Mahindra Group and Zee Entertainment Enterprises Limited (ZEEL), a media and entertainment powerhouse today celebrated International Women’s Day with the release of a nationwide campaign on the Prerna initiative.